Moving with the times – An experiment in film distribution (The Interview)

posted in: General, Technical, Technique | 0

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As Sony face the continued aftermath of the leaks scandal, they also faced a release scandal for the film The Interview. The irony of the latter is that it was just as heavily publicised, but no one really cared.

 

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Having now seen The Interview, I can honestly say it’s a series of overly repeated Anal/Drug/Dick jokes, Lord of the Rings references, and stereotypical racism. In fact the humour is the lowest common denominator and often seems to be a line-o-rama of utter stupidity, not unlike the last film co-directed by Evan Goldberg and Seth Rogan –This is the End. But for it’s complete lack of tact, flow, and complexity, it does provide a few snigger worthy moments, but it’s more a piss-take at the expense of American misconception than a direct dig at North Korea; so the belief that the film was not “properly” or “conventionally” released suggests it to be more of a publicity stunt than pressure from North Korea.

The Interview became an experiment in alternative release strategies for the Hollywood machine, and the article on Tom Antos Film is a great explanation and goes on to discuss the pros and cons of the limited theatre and simultaneous online release for Hollywood and Independent cinema.

Read the Article here: “THE INTERVIEW” AND THE FUTURE OF FILM DISTRIBUTION

 

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We all know the obscene budgets some films get in Hollywood in order to secure the best Writer/s, Star/s and Director in the aspirations of creating the next seasonal blockbuster, but often these films are nothing more than popcorn fare or yet another sequel.

 

 

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